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M2M technology is radically changing the automotive insurance business model. Today, there are over 183 million registered autos in the U.S. Thanks to new M2M technology, insurers can now closely monitor drivers, accurately determine which ones are safer than others, and then provide rates accordingly.

This new Usage Based Insurance (UBI) system has created a great race to rate drivers, grab the good ones, and shed risk based on hard data. By tracking policyholder mileage and driver actions such as sudden acceleration, braking, swerving and other key metrics, insurers reap a host of benefits: improved underwriting and premium calculations, a reduction in claims, lower churn, stronger fraud and theft prevention, and new green initiatives. And that’s just the beginning.